Marketo Certified Expert Certification Practice Test

Disable ads (and more) with a membership for a one time $2.99 payment

Study for the Marketo Certified Expert Test. Use engaging multiple choice questions, each with hints and explanations. Be well-prepared for your certification exam!

Each practice test/flash card set has 50 randomly selected questions from a bank of over 500. You'll get a new set of questions each time!

Practice this question and more.

Which report is best used to track website interaction over time?

Web Page Activity Report
Leads by Month Report
Email Link Performance Report
Landing Page Performance Report

The correct answer is: Web Page Activity Report

The Web Page Activity Report is designed specifically to monitor website interactions over time. It provides insights into how visitors engage with various pages on a website, allowing marketers to analyze trends in website traffic, user behavior, and content performance. This report can help identify which pages are generating the most interest and how those interests change over time, making it an essential tool for understanding overall website engagement and effectiveness. While the other reports serve important functions, they focus on different aspects of marketing performance. The Leads by Month Report primarily tracks the generation of leads over a specific timeframe rather than direct interactions with website content. The Email Link Performance Report centers on the effectiveness of links within emails, analyzing how recipients interact with those links, but it does not provide insight into overall website performance. Lastly, the Landing Page Performance Report evaluates the effectiveness of individual landing pages, but it is more limited in scope compared to the broader insights offered by the Web Page Activity Report. Therefore, the Web Page Activity Report is the most appropriate choice for tracking website interaction over time.