Marketo Certified Expert Certification Practice Test

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In the Marketo Forms 2.0 editor, what function does Mask Input provide?

  1. Changes the field type

  2. Hides certain fields from view

  3. Enforces a specific format for the field

  4. Enable Progressive Profiling

The correct answer is: Enforces a specific format for the field

The feature known as Mask Input in the Marketo Forms 2.0 editor plays a crucial role in enforcing a specific format for the input data in fields. When Mask Input is applied, it ensures that users enter their information in a defined way, such as a phone number or a date format. This helps maintain data consistency and integrity by preventing users from inputting information in an incorrect format, which can lead to issues in data management and analysis later on. For instance, if a phone number is required to be in the format (123) 456-7890, Mask Input will guide users to enter their data accordingly, including the appropriate parentheses, spaces, and hyphens. This not only enhances the user experience by providing a clear structure for input but also aids in ensuring that the collected data is uniform and easier to process for marketing purposes.