Marketo Certified Expert Certification Practice Test

How can a CRM administrator obtain a complete list of field names in Marketo?

1. Grant the CRM administrator a new user license to your Marketo instance.

2. Take a screen shot of the lead database.

3. Tell the CRM administrator that a list is not available.

4. Export it from the Field Management section inside the Admin area.

The correct answer is: Export it from the Field Management section inside the Admin area.

To obtain a complete list of field names in Marketo, the best course of action is to export it from the Field Management section inside the Admin area. This section is specifically designed to manage and oversee all the custom and standard fields available in your Marketo instance. By accessing this feature, the CRM administrator can easily and efficiently generate a comprehensive list of all field names, attributes, and configurations of the fields being used. This capability enhances data management practices and ensures that the CRM system can align effectively with marketing efforts. In contrast to the correct choice, the other options either do not provide a practical or feasible method for obtaining the desired information or suggest unnecessary steps that do not align with standard procedural practices in Marketo. For example, granting a new user license to the CRM administrator would not inherently provide access to the field names and could create unnecessary complications in user management. Taking a screenshot of the lead database is neither thorough nor practical, as it does not capture all fields systematically and would require additional formatting for usability. Finally, stating that a list is not available overlooks the fact that the platform provides tools specifically for this purpose, thus rendering that choice incorrect.